The Fat Brain Collection - Original Toys & Games from the Fat Brain Toy Labs

While most online stores are simply sellers of other company’s brands, Fat Brain Toys is different (but in a good way!). We don’t just sell toys, we actually design, develop, and manufacture our own award-winning toys, games, and brainteasers. Many of these toys and games are exclusive to Fat Brain Toys and you won’t find anywhere else!

What Is A 'Fat Brain Toy'?

While we consider ourselves very good judges of what makes a great toy "great", our customers are the only TRUE experts! We ask every customer to rate the toy they purchased in each of 14 different traits. These 14 traits represent the qualities that make up the ideal "Fat Brain Toy". By aggregating hundreds of thousands of responses, we've been able to hone in on only those toys that meet our customers' high expectations.

Why Are Fat Brain Toys Different?

Where most toy companies are chasing the hot trend, we're establishing entirely new trends by collaborating with brilliant toy designers from all over the world. While many toy companies are churning out disposable, commodity toys, our first priority is SAFETY, QUALITY and VALUE. And while most toy companies are content to regurgitate the same tired licenses year after year, we're working with innovative materials, modern colors, and contemporary designs that will appeal to adults as much as they do to the kids.